Connect every touchpoint
Bring mobile apps, websites, POS, marketplaces, CRM and loyalty data into one view of the customer.
Lift · For sales, marketing and growth teams
Brings together
Mobile appsWeb shopPOS & storesMarketplacesCRM & loyaltyGoogle & MetaWhat Lift does
Bring mobile apps, websites, POS, marketplaces, CRM and loyalty data into one view of the customer.
Build profiles and audiences from purchase history, intent and behaviour across channels.
Coordinate offers, cross-sell, upsell, push notifications and in-app messages around the customer.
Bring Google and Meta campaigns into the growth picture, with deeplinks and attribution across the journey.
Use agreed baselines and controlled comparisons to show the revenue that would not have happened otherwise.
Pay an agreed share of verified incremental revenue. Measurement, costs and margin guardrails are set together up front.
The pilot
Agree the channels, data access and measurement baseline.
Find the audiences, purchase patterns and growth opportunities.
Launch the journeys, offers and campaigns that fit them.
Review the incremental revenue and improve the next cycle.
The Lift agent
Customers likely to buy again, first-time buyers who never came back, baskets ready for a cross-sell.
Offer, channel and timing for each audience, within your margin guardrails.
A holdout group for every campaign, so the incremental revenue is measured, not assumed.
Integration planning
| Connection area | Signals or actions | What we confirm |
|---|---|---|
| Mobile & web | Events, sessions, conversion and in-app journeys | SDK/API fit, event taxonomy and consent |
| POS & e-commerce | Orders, products, returns and customer identifiers | Data access, identity quality and update frequency |
| Marketplaces | Available order and sales data | Platform permissions and API limits |
| CRM & loyalty | Customer profiles, segments and loyalty activity | Field mapping, matching and permissions |
| Google & Meta | Campaign context and agreed advertising activation | Account access, budget and approval workflow |
This is an integration planning map, not a claim that every connector is available today. Coverage, data freshness and implementation work are assessed before a pilot.
The commercial model
Lift is paid as an agreed commission on verified, positive incremental revenue. Before activation we set the baseline or control group, eligible sales, costs and the measurement window together.
Attribution tells you which journey a customer took; incremental impact tells you what would not have happened without the campaign. Lift reports both, and you pay on the second.
Lift is in a pilot programme. Connector fit, activation scope and commercial terms are confirmed in the pilot proposal. Revenue uplift is an objective, not a guarantee.
Turn customer behaviour into incremental revenue. Tell us about your channels and your first growth question.